Executive Brand Advisory
A plan for your next move, not just documents to send.
Executive Career Strategy

A plan for your next move, not just documents to send.

Before any resume gets written, we work through where you're actually trying to go — the roles, industries, and timing that make sense for your specific situation.

The roadmap

From uncertainty to one clear direction.

1

Where you are

Current role, industry, and constraints

2

Where it's open

Realistic directions given your background

3

Where it narrows

One primary target, one secondary option

4

Where you land

A positioning brief driving every document

The problem

Most searches start with documents, not a plan

The typical executive job search starts backwards: update the resume, update LinkedIn, start applying, see what happens. That works reasonably well when the target is obvious — same function, same level, same industry. It works far less well for the situations that actually bring most senior executives to us: a transition between industries, a move from operating role to board seat, a confidential search while still employed, or genuine uncertainty about what the next role should even be.

Without a strategy underneath them, even well-written documents end up being sent in too many directions at once, diluting the story instead of sharpening it.

Who this is for

Built for executives facing a genuine decision, not just an update

Executives changing industries or functions
Leaders considering a move from operating roles to board opportunities
Executives weighing multiple possible directions at once
Anyone conducting a confidential search while currently employed
Executives returning to the market after a long tenure in one role
Why most executives struggle here

Why this gets skipped

Strategy work is less tangible than a finished resume, so it's easy to skip in favor of jumping straight to the documents. The problem is that a resume can only be as sharp as the target it's aimed at — and for executives without a clear, single target, that vagueness shows up in the writing no matter how skilled the writer is.

Most executives also haven't had to think about their own career this deliberately before. Earlier moves often happened through internal promotion or a direct recruiter call, not a structured search — so there's rarely an existing framework to fall back on.

Our process

How we build it

01

Direction-setting conversation

We work through the realistic range of roles, industries, and timing that fit your situation.

02

Target narrowing

We narrow that range to a small number of concrete directions worth pursuing in parallel.

03

Positioning brief

A short written brief defining how your story should be told for each direction, used to guide every document that follows.

Deliverables

What you receive

Written positioning brief

A concrete summary of your target roles, industries, and the story that supports each one.

Search sequencing plan

Guidance on which direction to pursue first, and how to run more than one in parallel without diluting either.

Confidentiality guidance

Practical steps for searching discreetly while currently employed, where relevant.

Timeline

How long it takes

A career strategy engagement typically runs one to two working sessions over 5–7 business days, and is often completed before an Executive Resume engagement begins.

Pricing

Executive Career Strategy

Custom Pricing
  • Scoped to the complexity of your situation
  • Often bundled with Executive Resume and LinkedIn services
  • Quoted after an initial consultation
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FAQs

Common questions

Do I need this before getting a resume written?+

Not always — if your next target role is clear, we can move straight to the resume. This is most useful when there's genuine uncertainty or more than one possible direction.

Can this help with a confidential search?+

Yes, this is one of the more common reasons executives start here rather than with a resume directly.

How is pricing determined?+

It depends on how many directions we're evaluating and how much groundwork is needed. We'll give you a clear number after the initial conversation.

Success story

Narrowing three directions into one search

A candidate came to us weighing a lateral move, a step up in their current industry, and a board opportunity — all at once. A single strategy session narrowed that to one primary direction and one secondary option, which then shaped every document that followed.

City skyline at dusk

Ready to build this together?

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